Ajay Devgn, one of Indian cinema’s most iconic figures, has teamed up with his son Danish Devgn to launch an ambitious new venture — Lens Vault Studios (LVS). Positioned at the crossroads of storytelling and technology, this creative powerhouse aims to reshape how stories are imagined and delivered in today’s digital-first world.
With a dynamic mix of films, web originals, brand-led narratives, and immersive digital content, LVS is designed to lead the next wave of innovative, IP-driven entertainment.
A Fusion of Legacy and Future-Forward Thinking
Spearheading the venture are two generations of creative minds: Ajay Devgn as Chairman, bringing decades of cinematic excellence, and Danish Devgn as Founder & CEO, representing the voice of a new era — one that understands both the language of cinema and the pulse of digital audiences.
“We’re creating a space where bold ideas meet breakthrough technology,” said Danish. “Lens Vault Studios is about pushing boundaries — creatively and technologically — to deliver stories that truly connect.”
What Lens Vault Studios Brings to the Table
LVS isn’t just another production company — it’s a next-gen content hub with a broad and forward-thinking scope. Here’s what audiences can expect:
Cinematic films and original series crafted for digital platforms
Branded storytelling that goes beyond traditional advertising
Interactive and gamified experiences tailored for modern viewers
International co-productions that expand Indian storytelling globally
Original IPs built to grow across platforms, from screen to merchandise
Redefining How Stories Are Told
As entertainment rapidly evolves, LVS sets out to be a trailblazer in content innovation. Whether it’s a gripping film or a story you can explore through a game or app, the studio’s goal is to merge creativity with cutting-edge tech — delivering immersive, meaningful narratives.
Ajay Devgn, known for his versatility as both actor and filmmaker, expressed his vision for LVS:
“We’re entering a space where storytelling has no limits. At Lens Vault Studios, we’re not just producing content — we’re building worlds, experiences, and emotional journeys that last.”
A Creative Playground for the Digital Generation
Lens Vault Studios promises to be a home for fresh voices, bold ideas, and experimental formats. With Danish Devgn at the helm, the studio is well-poised to resonate with younger audiences who seek content that is smart, immersive, and meaningful.
From passion projects to global-scale productions, LVS is setting the stage for a new wave of Indian entertainment that’s rooted in creativity and powered by innovation.
