The buzz around. #NaniSujeeth just got a serious boost. Even before hitting the big screen, the film has already made history by clinching its non-theatrical rights with Netflix for an all-time record price in South India’s Tier-2 space. In an industry where numbers usually stay tightly under wraps, this deal is being quietly celebrated as a game-changer.
What makes it more interesting is the combination itself. Nani, riding high on his recent run and known for backing strong, content-driven projects, teaming up with Sujeeth, a director who knows how to marry scale with style, seems to have struck the right chord with streaming giants. Netflix betting big on the film signals solid confidence in its reach beyond core markets, especially among younger and urban audiences.
For Tier-2 cinema, this deal sets a new benchmark. It’s proof that star power paired with the right creative vision can push boundaries, not just at the box office but in the digital space too. With expectations already soaring, all eyes are now on how the film shapes up — because if the pre-release hype is anything to go by, this one’s clearly playing in the big leagues.
